Microsoft shrugged off skepticism from many corners of the video game community and delivered an impressive E3 2018 briefing at the best possible time. Sports analogies aren’t perfect for the video game industry, because the “game” never ends. There’s no bottom of the ninth for console manufacturers, in particular, because Microsoft, Nintendo and Sony are in a never-ending battle for supremacy that ebbs and flows. That said, there was a bit of a clutch feel to what happened during the Xbox E3 press conference on Sunday afternoon in L.A. The enthusiasm level was high inside the Microsoft Theater, but that was to be expected since the people there are either media, industry execs or Xbox fans. Yet with Xbox One sales flagging compared to its competitors, the briefing really seemed to excite and intrigue a lot of people. Let’s run down everything Xbox did right. It delivered with first-party exclusives it’s completely fair to beat up Microsoft and Xbox for the state of their first-party exclusives when stacked up against Sony or Nintendo. Everything they could to allay those fears, they did on Monday. Halo Infinite helped lead off the show, which did a great job living up to an… Read full this story
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